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Herdlife Builder™: For Long Term Profitability

Herdlife Builder™

Improving longevity can lead to improved profitability. Herds made up of longer-lasting cows have more cows milking during their peak production ages and require fewer replacements. USDA’s PTA for Productive Life (PL) has proven to be a useful tool but it still takes a long time for these values to reach high reliability. Type traits can serve as valuable indicators of longevity and in addition can be used to a select a more consistent and uniform herd.

The Herdlife Builder designation was introduced in 2003 and has served as a useful indicator of sires with the combination of type traits that lead to improved longevity in large, commercial herds. With an expanding database of PL information, Select Sires has revised the criteria used to determine Herdlife Builder sires. The revision was made after listening to customers who requested that we help them make cows that last longer in larger, commercial confinement operations.

To determine the new criteria, we assembled a database of 1,000 sires that most recently achieved high reliability PL values. This database was then analyzed to identify the combination of type traits that are most related to longevity. This analysis was used to develop an index that selects for bulls with shallow udder depth, high feet and legs score and lower dairy form. In addition, the index includes stature, rump angle and rear teat placement so that we can avoid breeding cows that are too big, have rear teats that are too close or have high pins. Sires that rank highest for this index and are not in the top third of active- A.I. sires for stature will receive the Herdlife Builder designation. Searching out bulls with this designation will help producers focus on those bulls that sire type traits that lead to long-lasting cows.

Holstein sires carrying the Herdlife Builder designation are chosen based on a composite of type traits that are predictive of productive life with the following relative weights:
  • 33% Udder Depth
  • -33% Stature
  • 13% Feet and Legs Score
  • -7% Rear Teat Placement
  • 7% Dairy Form
  • Bulls in the top third for stature among active-A.I. sires do not qualify (=2.04 for August 2009)
  • Bulls need to have PTA PL > 0.

As indicated in the following table, Herdlife Builders, on average, out-perform average active-A.I. Holsteins for Productive Life and Udder Composite, while offering moderate stature.

  Productive Life Udder Composite Stature
Herdlife Builders Average +2.7 +2.16 +0.95
Active-A.I. Average +1.6 +1.67 +1.46


August 2010 Holstein Herdlife Builders

Place your mouse over the symbols to view designations.

Name Milk NM$ PL PTAT UDC FLC
7HO6758 MR SAM Eligible for semen export
  to Canada 46 191 0.9 1.57 1.31 1.81
7HO7173 ROLEX gender
  SELECTed™ Sire Eligible for semen export
  to Canada 696 250 0.7 0.80 0.71 0.92
7HO7463 PONTIAC HealthMark™ Sire 37 1118 0.6 2.05 2.70 1.89
7HO7560 BLITZ JINTX FeedPRO - More Income Less Feed Superior
  Settler™ Eligible for semen export to Canada 1894 293 1.5 0.49 0.87 0.86
7HO7839 PLUS Eligible for semen export
  to Canada 437 266 1.6 0.95 1.06 2.09
7HO8039 APACHE Superior
  Settler™ Eligible for semen export
  to Canada 154 48 1.2 1.47 1.20 2.09
7HO8223 LAWN BOY P-RED gender
  SELECTed™ Sire Eligible for semen export
  to Canada 42 344 4.7 1.12 1.56 1.33
7HO8351 LUCIUS HealthMark™ Sire Superior Settler™ gender
  SELECTed™ Sire Eligible for semen export
  to Canada 428 196 2.3 1.13 1.88 2.33
7HO8530 AUTUMN FeedPRO - More Income Less Feed Superior Settler™ gender
  SELECTed™ Sire Eligible for semen export to Canada 588 416 0.8 0.58 0.56 2.14
7HO8625 BUTCH FeedPRO - More Income Less Feed Eligible for semen export
  to Canada 559 384 1.4 0.04 0.72 1.09
7HO8772 GROOVY FeedPRO - More Income Less Feed HealthMark™ Sire Eligible for semen export
  to Canada Diamond SELECTtion 437 355 1.6 1.15 1.14 2.10
7HO8777 GENERAL 664 260 1.6 2.37 2.79 1.29
7HO8946 RHOMAN HealthMark™ Sire Eligible for semen export to Canada New Active Sire 233 459 3.8 0.75 0.73 3.30
7HO8946 ROLAND Diamond SELECTtion 1424 439 4.8 1.77 1.58 1.36
7HO9030 RICHMAN Eligible for semen export
  to Canada Diamond SELECTtion 991 433 4.0 2.14 2.65 1.86
7HO9069 INGLES FeedPRO - More Income Less Feed HealthMark™ Sire Eligible for semen export to Canada 475 449 4.7 0.82 0.64 1.47
7HO9173 PLATO Eligible for semen export to Canada Diamond SELECTtion 978 574 6.2 1.59 2.17 1.96
7HO9176 MINISTER HerdLife Builder™ Superior Settler™ Eligible for semen export to Canada Diamond SELECTtion 242 411 3.3 1.34 1.16 1.70
7HO9510 CONNER Eligible for semen export to Canada New Active Sire 1369 504 3.3 1.63 2.13 0.12
New Active Sire = New Active Sire for August 2010
gender SELECTed™ Sire = gender SELECTed™ Sire
Eligible for semen export to Canada = Eligible for semen export to Canada
Superior Settler™ = Superior Settler™ Designation
HealthMark™ Sire = HealthMark™ Sire
FeedPRO - More Income Less Feed = FeedPRO™ Sire
Diamond SELECTtion = Diamond SELECTion


Herdlife Builder status for Jersey sires is based on the following criteria:
  • Top 50% for JUI (JUI = 4.18)
  • Top 50% for Foot Angle (PTA Foot Angle = 0.5)
  • Not among the top 20% for Dairy Form (PTA Dairy Form < 1.8)
  • Above breed average for PL (PTA PL > 0)

August 2010 Jersey Herdlife Builders

Name Milk NM$ PL PTAT UDC
7JE590 ACTION HealthMark™ Sire Superior Settler™ Eligible for semen export to Canada 148 232 3.3 1.9 5.17
7JE679 RAY Eligible for semen export to Canada 282 147 1.1 1.1 3.32
7E762 FANTOM HealthMark™ Sire gender SELECTed™ Sire Eligible for semen export to Canada 87 310 4.9 1.1 4.41
7JE821 SPECTACULAR HealthMark™ Sire Superior Settler™ gender SELECTed™ Sire Eligible for semen export to Canada 112 331 3.1 0.9 3.61
7JE859 RILEY HealthMark™ Sire Superior Settler™ Eligible for semen export to Canada New Active Sire 406 255 3.9 1.7 4.93
7JE867 GOVERNOR Superior Settler™ gender SELECTed™ Sire Eligible for semen export to Canada -532 50 2.1 1.5 3.53
236JE146 ZUMA FeedPRO - More Income Less Feed -16 646 7.5 0.0 2.69
New Active Sire = New Active Sire for August 2010
gender SELECTed™ Sire = gender SELECTed™ Sire
Eligible for semen export to Canada = Eligible for semen export to Canada
Superior Settler™ = Superior Settler™ Designation
HealthMark™ Sire = HealthMark™ Sire
FeedPRO - More Income Less Feed = FeedPRO™ Sire
Diamond SELECTtion = Diamond SELECTion


™Herdlife Builder, FeedPRO, Select Mating Service, gender SELECTed and Superior Settler are trademarks of Select Sires Inc.

To order product contact:
Select Sires Inc., 11740 U.S. 42 North, Plain City, Ohio 43064 / Phone: (614) 873-4683 Fax: (614) 873-5751