Select Mating Service (SMS)
A Genetic Business Plan for Profitable Dairies
The need for "Genetic Business Programs" continues to be a core service the Select Sires' Federation provides to you, our dairy customers. The Select Mating Service, which has been available for over 37 years, continues to change to fit the needs of our improved genetic research and our changing industry. The continual growth of this service is unmatched in this industry by the success of the program, measured in our customer's dairies and unmatched by the caliber and dedication of our professional consultants. These consultants offer experience, genetic knowledge, cow-sense and their professional lives are dedicated to improving the herds of our customers.
The value of inbreeding management, recessive gene management, corrective matings for added longevity and the selection of the "right sires" to meet herd goals, are the key elements to our service. In addition, SMS provides a much needed time savings option for the busy lives of our customers. Skilled A.I. technicians, problem-solving reproductive specialists, a knowledgeable sales force and the industry's most elite genetics from all dairy and beef breeds create the Select Sires brand that you have come to expect and demand.
Select Sires knows that every straw of semen is an investment in your herd's genetic future. In today's economic environment, the value of that straw counts more than ever. There has never been a better time than today to turn to your professional SMS evaluator.
A Decade of SMS - Total Matings 5,481,952 in 2011
New Cow-Side Evaluations 1,087,604 in 2011
New Pedigree Matings 878,519 in 2011
Total New Animals 1,679,392 in 2011
