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Make Longevity Her Legacy

Select Sires is your source for modern genetics to improve cow health and fertility, assist in mastitis resistance and generate the best return on your investment.

Longevity Matters

 

Dairy farmers are using genetic audits to right-size their heifer inventories and diversify revenue. Fewer replacement heifers demands lower herd turnover rates. With this shift, herds will have more older cows. Boosting their resistance to disease will become increasingly important. Genetic focus on healthy, longer-living cows to maximize productive life will yield a greater return on investment. 

 

 

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Tools for Longevity

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The importance of longevity is clear, but without actionable ways to make these goals a reality, the future remains uncertain. Select Sires is equipped with a strong lineup of sires and genetic tools to create the next generation of healthy, trouble-free, fertile and efficient cattle for your operation. These genetic selection tools are specifically tailored to Make Longevity Her Legacy.

 

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Herd Health Profit Dollars®

 

As you invest in fewer replacement heifers, additional focus must be on creating cows that stay healthy, with reduced challenges of mastitis and lower Somatic Cell Scores. The Herd Health Profit Dollars (HHP$®) index is designed to produce cows that are highly productive and built to last.

 

HHP$ is a health-focused index to rank heifers in herds that genomic test but don’t test with Zoetis or have CLARIFIDE® Plus results. HHP$ is a tool that can be used for A.I. sire selection and provides a health-focused index that can be used across the industry to rank bulls on the future profitability of their daughters.

 

Search and sort for sires using HHP$ with the Select Sires Advanced Dairy Sire Search



Learn more about Holstein HHP$ Learn more about Jersey HHP$

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A genetic solution to mastitis resistance, this designation identifies sires which excel in multiple indicators of mastitis resistance and are more likely to deliver genetic improvement.

 

Mastitis ResistantPRO uses a combination of CDCB Mastitis Resistance, CDCB Somatic Cell Score (SCS) and Zoetis Mastitis Resistance. As dairy owners invest in fewer replacement heifers, additional focus must be on creating cows that stay healthy, with reduced challenges of mastitis and lower Somatic Cell Scores.

 

Avoid costly mastitis cases and save money, reduce waste milk and keep valuable replacements in the herd, lower antimicrobrial use, and more as the result of selecting with the Mastitis ResistantPRO designation.

 

Learn more about the Mastitis ResistantPRO designation and qualified sires here

 

 

 

Make Longevity Your Legacy

 

Every decision impacts the future of the herd and the future of the dairy industry. To be profitable and sustainable, you will need to leverage genetics. The long-term and industry-wide benefits of healthier cattle are immeasurable. This genetic approach is future-focused with great potential for less inputs, lower carbon footprint, minimal therapeutics and greater consumer approval. Emphasis on health traits secures profit margins regardless of the milk market, making your business more sustainable for the next generation.

Actively learn how to Make Longevity Your Legacy in the Discover center of our website, and through the posts below.

  • Winter 2024 Selections

    March 7, 2024

    This edition is packed full of a wide range of topics, including the BxD market, farmer stories and preparation for the future of genetics.

    View Full Article

  • The Joneses and Genetics: Creating A Genetic Strategy That Keeps You Ahead

    January 16, 2024

    “Keeping up with the Joneses” is commonly used to compare your success to your neighbors. Many dairy farmers compare their benchmarks with herds down the road and across the country to see where they stand or how they can improve. The desire to one-up the Joneses is only natural and typically becomes a goal for progressive herds. Producers are often familiar with industry benchmarks for production, reproduction and general business objectives, but most aren’t as familiar with industry averages for various traits and indexes. One sure-fire way to stay ahead of the genetic curve would be to use NxGEN® sires in your breeding program. NxGEN members are granted early access to the industry’s best genetics, ensuring that your herd’s genetic level is “keeping up with the Joneses” – most likely exceeding the Joneses.

     

    View Full Article

Make longevity her legacy.

Select Sires is your source for modern genetics to improve cow health and fertility, assist in mastitis resistance and generate the best return on your investment.
shrub cow

Longevity Matters

Dairy farmers are using genetic audits to right-size their heifer inventories and diversify revenue. Fewer replacement heifers demands lower herd turnover rates. With this shift, herds will have more older cows. Boosting their resistance to disease will become increasingly important. Genetic focus on healthy, longer-living cows to maximize productive life will yield a greater return on investment. 
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